The horse jumped over the moon, the story of Namco, final part

Masaya Nakamura believed in the power of play. He founded his company in 1955, and made kiddie rides for Japanese department stores. In the ‘60s he made electromechanical games for a young company called SEGA. In the ‘70s he saw the future of play, and begged banks for a loan to start up a video game business. In the ‘80s Pac-Man, DigDug, Pole Position, Galaga, and many more arcade hits made him an industry icon. By the ‘90s Namco was a billion dollar company. Before the end of the century he wanted to build the first video game theme park. He ended up building two: Wonder Eggs, and the Egg Empire. They were a grand experiment in play. They also predicted the future of theme park attractions by years, if not decades. There was nothing in the world like Wonder Eggs, and there would never be another park like it. Namco taught the world that play was crucial to society. So what was the legacy of the parks? How were they remembered?

Shortly after closing the park Namco curated its own exhibit celebrating the legacy of Wonder Eggs. A number of park items, specifically those featuring the Pyrallis were on display at Namjatown. The exhibit ran for a number of years. The company was proud of what they had accomplished in the decade of the ‘90s. They had every right to be. The lineup of attractions, and shops at the end of Wonder Eggs 3 was far more impressive than how it started. 

Wonder Eggs 3: Final attraction lineup 

1. The Wedding Judge 

2. Future Colosseum 

3. Carnival Arcade 

4. Galaxian³ 

5. Zombie Coffin 

6. Phantomers 

7. Cyber Station 

8. Tower of Druaga 

9. Hotel Murder House 

10. Möbius Creek 

11. The Star Audition 

12. Laperopter 

13. Oracle of Pyrallis 

14. Pyrallis Carousel 

15. Virtual Vehicle 

16. Italian Tomato Sweets Sweetie (Dessert House)

17. Hatch Batch Pot (Fast Food) 

18. Greedy Moon (Hamburger Shop) 

19. Italian Tomato (Pasta Shop) 

20. Wonder Market (Souvenir Shop) 

21. Wonder Chapel (Memorial Shop) 

22. Wonder Caricature (Portrait Shop)

The sister park started off with a lot of promise, but fizzled out with its collection of off-the-shelf attractions. It was still an important lesson in theme park design, and operations. When both parks opened they had a combined 23 rides, and shops. When they closed they had over 30. 

Here was the Egg Empire: Final attraction lineup: 

23. Funhouse Express 

24. Drift King 

25. Q-Zar Arena / The Mummy 

26. Cyber Station II 

27. Fighter Camp 

28. Tomato Empire Kitchen 

 29. Wonder Pitching 

30. Virtual Coaster - Max Flight VR2002 

31. SFX Movie Ride - Venturer: Featuring Space Race, Alien Encounter, The Snowman the Ride

Audiences never forgot the urban theme park. As they got older they shared stories with their kids about the magical Laperot village which used to be on the outskirts of Tokyo. On February 29, 2020 the former employees, and fans got together to celebrate the 20th anniversary of the closing of Wonder Eggs. The event opening team members Yoshitaka Sadakata, and Hisako Shimizu hosted the presentation. The special guest was Mamoru Ikezawa, the former head of Namco’s Theme Park Division. They brought memorabilia from the park. Signs, stamps, employee uniforms, standees, and the like. Other employees brought in the items they had managed to secure in the closing days of the park. It was a packed turnout with many fans in attendance, including one that showed up in a homemade Pyrallis costume.

Futakotamagawa Garden amusement park ran from 1956 to 1985, and then Wonder Eggs was built on a corner of the park from 1992 to 2000. When Namco decided to close down them down they sent a few attractions to other parks, zoos, and play centers. Sadly by 2024 any physical trace of either park was long gone. A shopping complex was built on the path that used to separate Wonder Eggs, and the Egg Empire. There was a high-rise apartment complex standing approximately where the Pyrallis Carousel once turned. I was kind of surprised that there was no memorial plaque or statue honoring what used to be there. When I started this series I wanted to talk about the designs featured in a few Namco games. Researching them lead me to discover the art of Shigeki Toyama. The more I read about Mr. Toyama the more I learned how forward-thinking his boss was.

Play was not only an essential need for individuals, it was also a critical element of society. That realization allowed Mr. Nakamura to grow, and defend his business. As the chairman of JAMMA, he helped get arcade manufacturers to standardize technology, giving them all a boost. The lawsuits he brought against piracy defended not just Namco, but his contemporaries as well. In 2002 Mr. Nakamura stepped down as CEO, and in 2005 his company merged with Bandai. He was given an honorary role as the President of the video game division. Mr. Nakamura forever changed the landscape of gaming at home, and in the arcade. His lesser known contribution was how he created the templates for interactive theme park attractions.

Masaya Nakamura earned many accolades in his illustrious career, and left a huge void after his passing. He succeeded in life because he believed in the power of play. As we got older many of us forgot how play shaped our lives, shaped our friendships, and shaped our identity. Mr. Nakamura never forgot. Play allowed his mechanical horse to jump over the moon, and take us all along for the ride. In his memory we should never stop playing. 

I hope you enjoyed this part of Namco’s history. Did you have a favorite entry in the series, or Wonder Eggs attraction you wanted to try? Please tell me about it in the comments section. As always if you would like to sponsor me please visit my Patreon page and consider donating each month, even as little as $1 would help make better blogs and even podcasts!

Wonder Eggs, and Egg Empire research collected from: Wonder Eggs Guide Map, Namco Graffiti magazine, the book “All About Namco II", NOURS magazine, The Namco Museum, Namco Wiki, Ge-Yume Area 51 Shigeki Toyama Collection, mcSister magazine, first person attraction details from Yoshiki. Event details from Hole in the Socks

The horse jumped over the moon, the story of Namco, part 24

Namco had an ambitious goal. To build an urban theme park in one of the busiest cities of the world. Wonder Eggs would be located in Futakotamagawa, Setagaya Ward Tokyo. It was originally meant to be a temporary park, but ran from February 1992 to December 2000. It had a strong theme, its own origin myth, and even its own language. It did so well that a sister park named the Egg Empire was built shortly after. Sadly the second gate lacked the creative spark that went into Wonder Eggs. A majority of the attractions featured at the Egg Empire were off-the-shelf rides which could be found at other amusement parks, and even shopping malls. The opening of Wonder Eggs 3 in 1999, featured the massive 56-seater 4D attraction “Fun House Express” starring Jimmy the Clown. This attraction was produced by Showscan Entertainment Inc. The company I talked about previously.

The Egg Empire was in dire need of more direction. It was struggling compared to Wonder Eggs. The Q-Zar Arena in particular, the laser tag center, seemed to be underperforming. I felt that this was the only attraction at the park where the financing people at Namco came crawling to the design team, and begged them to fix up the space. Those designers saw that the building had a huge area to work with. Plus elevators, tunnels, and ramps they could dress up. They would be able to create an entirely new experience relatively quickly. The Q-Zar Arena would be replaced with a Participatory Story Attraction, similar to the Hotel Ghost that I described earlier. The Mummy - Hamunaptra - The Lost Desert Capital was based on the 1999 Hollywood movie “The “Mummy”, the Japanese name of the film was “Hamunaptra.”

The attraction allowed eight people to play at once. The multiple-story interior of the Q-Zar arena was unrecognizable to visitors. It now looked like a series of caves, and ancient Egyptian temples. The guests would all hold onto a rope as to not get lost. They went from puzzle to puzzle looking for clues. It featured actors in costumes, animatronics, smoke, moving sets, and projection effects. It also featured original music from composer Yuka Watanabe. She not only wrote for different game studios, but also wrote original compositions for Sega’s Joypolis. If player figured out how to access the tomb of Hamunaptra then they could pick a magnetic “Karla Card” out of the pile of “treasures.” If they solved the puzzles, and answered the question correctly at the end then the employees would reward them with a prize. It very much had all the magic of the Participatory Story Attractions across the street.

When the Egg Empire was built it was treated as a separate park. It was very close in distance, but had its own gate. It also allowed customers to pay cash at certain attractions rather than use the Karla Card magnetic ticket system. Namco did not invest as much changing, and plussing attractions at the Egg Empire as they did at Wonder Eggs. In order to bring in new visits they started adding more off-the-shelf attractions to the park. Specifically motion rides. These were created by any number of companies, and often featured a live action, or CGI film projected at the front of a motion simulator. The SFX Movie Ride - “Venturer” was added to the park circa 1999. The description from Namco was; “Experience a simulated world of powerful SFX images on a large movie ride that seats 15 people! The highlight is the two-part SFX film Space Race and “Alien Encounter" produced by ILM led by George Lucas. Rush through the universe with powerful images!! ¥500 yen per person.” I could not find an Alien Encounter VR ride, but I did find an Alien Ride at the Speed of Fright attraction which might have been the same thing.

A seasonal The Snowman the Ride ran between November - December in 1999, and 2000. The “Virtual Coaster” was also added to the park. This simulator was a much different experience. The Max Flight VR2002 was according to Namco; “a two-person ride that takes 90 seconds to soar, drop, and turn sharply up, down, left, and right. The excitement of continuous 360° loops will hit you directly. You can select 9 courses and design more than 1 million courses. The presence of a "stop button" within the ride is proof of its intensity. ¥500 per person.

There was also an eight-seater motion ride developed by Hitachi. It was a shooting game called “Contraption!” Each rider was an active participant in a crazy game show. They were “shrunk down” to three-centimeters in size and had to race against the other players to reach the finish line first. Finishers would be returned back to normal size. The employees would say if you don’t make it to the finish line then you’ll remain three-centimeters tall. Ha-ha, very clever! Players could shoot at computer generated targets that popped up on the screen with the use of a trackball controller. From the descriptions I could find it was very difficult. You couldn’t spot your target as you were being bounced around the simulator.

The successes, and failures of different VR, and motion rides helped the theme park industry evolve. Showscan forever altered the course of attractions, and movie development. Max Flight was still in business, and Hitachi was still in manufacturing. The companies, and their patents would help shape attractions for Universal, Disney, and other park operators over the next 30 years. There was much more to the industry that creating a unique ride. I’ve met people from all over the world that could name a handful of memorable Disney attractions. I couldn’t find many blogs, or articles written about how great the Egg Empire rides were.

The final days of Wonder Eggs 3 were lackluster. The influx of the motion rides, and attractions like “Wonder Pitching” made the parks feel cheap. Namco managed to preserve some of their reputation. They began expanding their seasonal events. Creating unique shows, collectables, and “rally’s” for Easter, Halloween, and Christmas. To help with overall attendance they built The Bridge of Time and Space. Previously visitors would have to leave each park, cross the road, and buy a separate admission. They changed their policy, and a ticket to one park, allowed you to visit the other. To avoid the crosswalk visitors could take the "Era no Kakehashi" aka the Rainbow Bridge, and remain within the Namco property.

One of the last attractions added to the park was one of the most alarming. It even had more cautions than the other rides in the park; “People using pacemakers are not allowed to use the facility. People living in the city or who are otherwise in poor health are not allowed to use the facility. People under elementary school age must be accompanied by a junior high school student or older (fees apply).” Coffins of Zombie was a spooky two-person ride. The official write up said ““We're going on a "Catacomb Ghost Tour" to test your courage. Can you withstand the series of terrifying experiences that await you?” Riders had to hold onto “sweat sensors” with their hands in order to complete the attraction. Couples were asked to hold hands while riding. The sensors must have sent some sort of electrical current to determine if guests stayed connected. This ride was not for claustrophobic people. Passengers rode standing up in a vertical coffin, as it moved along a track. There were different scenes, and all manner of scary pop up monsters would leap at the guests. The goal was to not let go of each other’s hands until the end. For an extra touch of the macabre there were 13 coffins on the track at any one time.

Wonder Eggs certainly went out on a high note. The final year, and especially final few months in operation saw the park reach record attendance. It lasted twice as long as Namco had originally planned, and surpassed 6 million visitors in the process. Despite the stumbles along the way it was a certifiable hit. It would be remembered fondly by people the world over. We will look at that in the next blog. I hope to see you back for that. Were there any defunct parks that you visited? Please tell me about it in the comments section. As always if you would like to sponsor me please visit my Patreon page and consider donating each month, even as little as $1 would help make better blogs and even podcasts!

Wonder Eggs, and Egg Empire research collected from: Wonder Eggs Guide Map, Namco Graffiti magazine, the book “All About Namco II", NOURS magazine, The Namco Museum, Namco Wiki, Ge-Yume Area 51 Shigeki Toyama Collection, mcSister magazine, first person attraction details from Yoshiki. Event details from Hole in the Socks

The horse jumped over the moon, the story of Namco, part 23

Namco’s Wonder Eggs opened in 1992, and the Egg Empire opened up in 1994. The game company made famous for creating Pac-Man, DigDug, Xevious, Pole Position, and a slew of other arcade classics managed to create two urban theme parks where play was the core experience. Both parks were popular with locals, and visitors from outside of Tokyo. Part of the reason why was because they tapped into timeless elements. Wonder Eggs was inspired in part by carnivals, amusement parks, pleasure fairs, and world’s expos of the past. These were similar to the things that influenced the creation of Disneyland. Their sister park across the street was decidedly more futuristic in origin. Namco looked at what the theme park experience might look like in the next millennium.

The Egg Empire was supposed to be more experimental, if anything I would liken it to a virtual theme park. There would be a lot of video game elements to this park. From top to bottom this park had an entirely metal facade. All of the buildings were painted in gray, black, and red. They looked as if all the architecture was carved out of a giant steel block with a laser cutter. It was a stark contrast from the wood, brick, and handmade quality of Laperot village. The concept behind the hangar-like buildings was sound. If an attraction needed repair, or replacement then they could simply close that particular building, and get to work. Namco really embraced the egg motif from both parks, but double so at the Empire. The center of the campus was called the “Dyna Yolk,” and the surrounding hangars were numbered “Dyna Shells.” Let’s talk about the central attraction.

The Fighter Camp was a 40 minute experience. It was a fighter jet simulator that seated two players side-by-side in each cockpit. Dreamers would dress in flight suits, sit through a briefing, as if they were in the Top Gun academy. They would then get a short test flight in order to get used to the controls. They would then get called into service to enter a battle. They would be recorded, and get a debrief after their mission was concluded. From the description that I read about the attraction it was realistic, and at the same time difficult to control. This attraction was put together by Magic Edge in partnership with Namco. It used some cutting edge hardware, and software to build an experience that Namco would take to California later the same year. The Fighter Camp was one of the pricier experiences at the Egg Empire as well. It was charging dreamers 100 Eggs per session or ¥1000 Yen which was about $10 US

When I read the descriptions for each attraction I noticed that this park had an option for cash at each ride, instead of buying tickets at the gate. This was anathema to the magnetic Wonder Tickets sold at Wonder Eggs. It made me wonder if the business wing of Namco were playing armchair theme park designers. The attraction located in Dyna Shell 2 was called Miracle Tours. It was a movie ride recreating the sense of speed at different scales, including being bounced around on a pinball table. The CGI footage was created by Showscan Corporation/Talent Factory. Showscan had been building movie rides since 1985. Director, special effects expert and Showscan owner Douglas Trumbull produced the show film. The ride system and its controls were later the basis for Disneyland's Star Tours ride. The specific ride at the Egg Empire was Cosmic Pinball, and thankfully the reel was on YouTube. It was a 10 minute ride worth 50 Eggs.

The attraction in Dyna Shell 3 was called the Q-Zar Arena. It was a massive laser tag game course. Laser Tag was a popular activity among kids, and there were many arcades that featured arenas to this day. The technology behind it actually stretched back to the 1970’s when it was used for US Army training exercises. As a toy it hit its peak in the 1980’s. The history of Laser Tag according to Main Event was a fascinating read if you had the time. Visitors got armor, and laser rifles at the Q-Zar arena. Matches lasted 25 mins, and cost 50 Eggs. I noticed how little planning, and forethought the attractions had at the Egg Empire. It seemed like the people controlling the finances at Namco had gone through a catalog of amusement rides, and selected the cheapest ones that could fit within each hangar. That was not to say that the Miracle Tours, or Fighter Camp attractions were inexpensive. They probably cost a quarter-million dollars just to install. They were sadly forgettable rides, and not very cost effective as Magic Edge went bankrupt a few years later in 1996. As far as park design went the Egg Empire seemed like a lazy cash grab.

The designers at Namco were still working hard to create a theme, and aesthetic for the park, and its attractions. They needed to make sure they stood out from their peers. The goal was to make everything appear futuristic, and cutting edge. Just look at how they approached the attraction in Dyna Shell 4. The Drift King was a kart racing attraction on a slick course. In the mid ’90s drifting was starting to become popular. It was nothing new for the people at Namco. They loved racing in all forms. The designers were turned on to street racing from the Megalopolis Expressway films from the ‘80s, and the Wangan Midnight manga, and anime of the ‘90s. So how could they turn a slippery kart race into a futuristic proving ground?

They gave each kart a visual makeover. The bodies now looked like some sort of cybernetic hovercraft. They also provided headsets to each racer. In this way they could communicate with each other, hear the lap counts, and more important so they could talk to their cars. The more vocally excitable you were during the race the more energy your ride had. If you yelled “turbo” then it would give you a short speed boost. It was the same bold approach that turned traditional bumper cars into the Future Colosseum. The six-minute race was worth 50 Eggs like most of the experiences in this park.

The remaining attractions filling out the Empire felt lacking. They were the kind of things you could find at a mall. For example Dyna Shell 5 had something called The Circus Plaza. It was an outdoor collection of tumbling equipment. A gyroscope, and bungee trampoline. It was 30 Eggs, or ¥300. I assume the experience ended when the guest got bored, tired, or injured with the equipment. Dyna Shell 6 had the Cyber Station II. This was an updated version of the arcade at Wonder Eggs. This one featured the latest games, and prize machines. It also featured networked cabinets, but I could not find out if it featured any gigantic games like Sim Road or Naviway. This arcade was the third location that accepted cash as well. Dyna Shell 7 contained a quick service restaurant called the Empire Kitchen.

It took me about 10 blog entries to break down everything that went into the creation, and execution of Wonder Eggs. This post summed up the entirety of the Egg Empire. The attractions were nice, but not extraordinary. The elements of play that were the foundation of Wonder Eggs were lacking. There were no shows, no secret language, no rallies, or seasonal events to look forward to at the Egg Empire. Namco needed to make it more relevant to visitors or else it would close just as fast as it was built. We will look at what happened in the next blog. I hope to see you back for that. Were there any defunct parks that you visited? Please tell me about it in the comments section. As always if you would like to sponsor me please visit my Patreon page and consider donating each month, even as little as $1 would help make better blogs and even podcasts!

Wonder Eggs, and Egg Empire research collected from: Wonder Eggs Guide Map, Namco Graffiti magazine, the book “All About Namco II", NOURS magazine, The Namco Museum, Namco Wiki, Ge-Yume Area 51 Shigeki Toyama Collection, mcSister magazine, first person attraction details from Yoshiki. Event details from Hole in the Socks.

The horse jumped over the moon, the story of Namco, part 22

The roots of Wonder Eggs went fairly deep. They extended back to the foundation of Namco in 1955, and the philosophy that guided the company over the decades. Bringing the theme park to life was more than relocating the popular Galaxian³, and Tower of Druaga “Hyper Entertainment” attractions from Expo ’90 at Osaka’s Tsurumi Ryokuchi Park to a corner of Tokyo’s Futako-Tamagawa Park in 1992. The mythology of Laperot village, the Goddess Elds, and the Pyrallis helped create a world for guests to explore. Namco called it “Wonder Imagination.” Laperot was a place that mixed science, and magic in equal measure. The origins of this fantastic place most likely came from Tower of Druaga series creator Masanobu Endō. He had previously designed the arcade hits Xevious and Grobda. Much of Laperot’s story was inspired from Sumerian and Babylonian mythology including The Epic of Gilgamesh, and The Tower of Babel.

I mentioned previously that Namco’s financing people were mad at the game designers for how much they spent on the Expo ’90 attractions. They warned that they would never be allowed to spend that kind of money again. From this point forward anything the team built had to fall within a set budget. Of course this was not the news that they wanted to hear when creating a theme park. Thankfully they would be allowed to bring over their Expo ’90 gems, but they needed to add much more into the park, for much, much less. The designers always up for a challenge came up with “Participatory Story Attractions.” They would use the lessons from game design to create interactive walk through attractions like The Fortune Telling Witch’s house, and The Murder Hotel. These places turned the visitors into the main characters of an “unfamiliar world, in an unknown era.” They were unlike anything available at any other park. Like a hybrid of an escape room, and a Halloween maze, with multiple paths, and outcomes. These also rewarded the best players with prizes, and even discount tickets.

The initial goal from Namco was to build a limited-time urban theme park. Something that lasted exactly four years then would be retired. It was a proof-of-concept from the CEO Masaya Nakamura that audiences were ready to engage in a new form of play. Mr. Nakamura was right. Wonder Eggs was a hit. Within a year they had a million visitors. This allowed the financing people to loosen the purse strings. Designers now had the freedom to “plus” attractions that needed work. This also made the company realize that they should expand while the market was hot. Unfortunately for them Wonder Eggs had maximized every square inch of property. In order to build new attractions Namco needed to buy more land from the old Futako-Tamagawa amusement park. They did so quickly, and started a marketing blitz. They would build a second gate across the street. They called it Tamago Teikoku, the Egg Empire.

This location had a new look, and feel to it. The slogan for this park was “The Alchemy Nation of Play.” Namco would have it finished within two years. It was an amazing turnaround from start to finish. Attendance was not slowing down at either park. Namco had to rethink their goals. At the end of four years neither Wonder Eggs, nor the Egg Empire would be retired. The main park would get a refresh, and a new theme would be applied. Namco Wonder Egg 2 opened on July 20 1996 with the slogan “Love and Success.” It had earned over 5 million visitors. Namco Wonder Egg 3 opened on April 3 1999 with the slogan “Dreams and Romance.” Namco announced that they would officially retire both parks on December 31, 2000. The closure would mark the end of the 20th Century, and signal the birth of a new millennium. It was commendable that with a relatively small budget the team at Namco managed to create a park that lasted twice as long as the company had originally planned. Before they closed they would exceed 6 million visitors.

The Egg Empire was a smaller sister park that had a different look, and feel altogether. This was apparent with the advertising, architecture, and even the new Pyrallis. The original four Pyrallis from Wonder Eggs were brightly colored, cartoonish mascots. The ones for the Egg Empire were drawn in grayscale. They had sharp angles, and looked like cybernetic constructs. They reflected the industrial look of the new park. It was presented as a park from the future visiting our timeline. There was very little written, or published on these mechanized Pyrallis. As I was reading the book “Man, Play and Games” from where Namco took the names Agon, Alea, Ilinx, and Mimicry for the Pyrallis. I began wondering of the ones from the Empire had names as well. Two of the other words that Roger Caillois brought up in his description of play were Tyche (luck), and Moira (destiny). These were the unofficial names I gave the new characters.

So what were the attractions that went into the Egg Empire? How was it similar to Wonder Eggs, and how did it differ? During my research I would argue that the Egg Empire had an even more restrictive budget. Wonder Eggs was already a small theme park. This new park was even smaller. The financing people at Namco struck again. They wanted to build the best second gate they could, but for the smallest budget possible. The Empire featured experiences were very much “off the shelf” amusement rides. These were similar to things that could be found at other parks the world over. The best thing that the Egg Empire had going for it was the art, and architecture featured in the park. We will dive into it in the next blog. I hope to see you back for that. Were there any defunct parks that you visited? Please tell me about it in the comments section. As always if you would like to sponsor me please visit my Patreon page and consider donating each month, even as little as $1 would help make better blogs and even podcasts!

Wonder Eggs, and Egg Empire research collected from: Wonder Eggs Guide Map, Namco Graffiti magazine, the book “All About Namco II", NOURS magazine, The Namco Museum, Namco Wiki, Ge-Yume Area 51 Shigeki Toyama Collection, mcSister magazine, first person attraction details from Yoshiki. Event details from Hole in the Socks.

The horse jumped over the moon, the story of Namco, part 21

The previous blog talked about how Namco changed the attraction Magical Illusion multiple times over the life of Wonder Eggs. It evolved into Mirrorona / Miranda’s Psychological Labyrinth, The Fortune Telling Witches House, and finally the Wedding Judge. Each version had a tighter story. The elements that shaped each version made it more appealing to couples rather than general audiences. It was not the only one of Namco’s patented “Participatory Story Attractions” that evolved over the years. Many traditional parks featured a haunted house. These were often rides, but were also popular walk through mazes during the holidays. Wonder Eggs had a very unique haunted house that only got better with age.

When the park opened in 1992 the original version was called the Hotel Ghost. This attraction had multiple rooms where guests could watch the antics of the ghosts play out in front of them. There were animatronic characters, projection mapping on statues, pepper’s ghost effects in mirrors, and various other things to scare guests. Here was the original description of the attraction; “A number of mischiefs played out by ghosts at an old castle hotel. The mop moves on its own, the walls rotate, and they tease and play with the people who visit. In the dining room, be careful as the mirror will reflect differently depending on where you sit. “Room 204” also surprised me. Ghosts are waiting for you in a new type of haunted house that uses imaging and sensing technology.”

The Hotel Ghost was fun however Namco discovered that there was little reason for dreamers to return to it. Repeat visits at each attraction were crucial for the success of the park. So the team went back to the drawing board, and had an entirely new experience ready within three years. Hotel the Hell would debut in 1995 at Wonder Eggs 2. A new story, new rooms, and new play elements were added. Dreamers were given a wireless headset called a “Psycho Receiver.” It allowed them to hear the voices of the souls trapped within each room. The thing about the experience was that each person heard a completely different thing through their receiver.

The goal of the attraction was to figure out where the demons running the hotel had kidnapped the beautiful captive Helena to. The clues that each person got were pieces of a bigger story. They never contradicted each other, but forced guests to not only listen for clues, but also watch the changing rooms, and animatronics for information. Let’s say an elevator door opened, and closed quickly. If there were numbers, or a message written on the far wall then guests only had a second to memorize the scene before they were taken to another floor.

According to the official guide; “The challenges in the various rooms are very difficult to solve with one out of dozens being able to save Helena each day. It rivals the Tower of Druaga for its difficulty.” This attraction was popular with guests, and especially couples. It played like a murder mystery-meets-escape room. Two years later in 1997 an updated version called The Killing Hotel, also referred to as the Zombie Bride would debut. Once more the rooms, ghosts, and effects were changed. The attraction expanded to include the land around the Hotel. The story also changed tremendously. This time around a murderer named Jacob came back as a zombie, and hid the body of Mary somewhere on the property. It was up to dreamers to find her body before she came back as Jacob's zombie bride. It was speculated that the kidnapping and murder plot was changed to zombies because of the Kobe serial child murderer case which happened just before the attraction opened.

The wireless technology, and branching paths had been improved in the span of a few years. They were now called “Zombie Receivers” which still allowed dreamers to hear ghosts. Again each one got different messages, and clues as they went across the different locations. The hotel had everything from banquet halls where you could dine with ghosts, to a casino, and a barbershop. Dreamers were tasked with not only figuring out what happened to Mary’s body, but also where her soul was trapped. If guests managed to catch all of the clues they could enter a combination on a coffin, and it would open revealing multiple “souls.” These were actually Carnival Coins with different barcodes on them. Guests were only allowed to pick one which could be redeemed for a prize. Then they were then prompted to identify the location of the body. If they were correct then the hotel employees would reward them with a sticker as well. This version had multiple endings so visitors never got the same outcome twice. It greatly increased the repeat visits for the attraction.

Every good theme park needed more than memorable attractions. Wonder Eggs was no different in this regards. It had small, quick service restaurants. It also had at least three souvenir shops which sold exclusive Wonder Eggs merchandise, Namco arcade items, and products from the kid friendly Namjatown (which was short for Namco Japanese Town). These stores were Daimaru which sold mostly stationary items. The Pyrallis Pockets sold souvenirs featuring the lovable Pyrallis characters. There was also the Seventh Grocery, which was often decorated, and sold seasonal items. The park was a hit with locals, and tourists. Within a year it had a million visitors. This inspired the team at Namco to propose a second gate. If Wonder Eggs was a park that had a classic fantasy theme then this second park would be inspired by the future of play. The name was Tamago Teikoku aka the Egg Empire.

Namco was able to secure a little bit more land on the site of the old Futakotamagawa amusement park. Once more it was all hands on deck. The mandate was to build a new park within a two years. It was the same pressure cooker mentality that delivered Wonder Eggs from the studio just two years after Expo ’90. Were they able to hit the mark? Or did they have to cut corners? We will look at this in the next entry of the blog series. I hope to see you back for that. Were there any defunct parks that you visited? Please tell me about it in the comments section. As always if you would like to sponsor me please visit my Patreon page and consider donating each month, even as little as $1 would help make better blogs and even podcasts!

Wonder Eggs, and Egg Empire research collected from: Wonder Eggs Guide Map, Namco Graffiti magazine, the book “All About Namco II", NOURS magazine, The Namco Museum, Namco Wiki, Ge-Yume Area 51 Shigeki Toyama Collection, mcSister magazine, first person attraction details from Yoshiki. Event details from Hole in the Socks

The horse jumped over the moon, the story of Namco, part 20

In the previous blog I talked about one of the attractions that wasn’t a repeat draw when Wonder Eggs opened. Magical Illusion was a sort of mirror maze / fun house / art installation. It was designed for couples, and families to explore. It was similar to the pop up installations today where people took selfies for their social media. But this was way back in 1992, decades before Instagram or TikTok. Magical Illusion did well with first time visitors, however since it wasn’t a ride there wasn’t a reason for repeat visits. Namco went back to the drawing board.

Namco had already pioneered Hyper Entertainment a few years prior with the Tower of Druaga, and Galaxian³. These were the types of attractions that turned riders active participants. Namco founder, and CEO Masaya Nakamura had been pushing towards the development of hyper entertainment since 1987. After he had a chance to ride Star Tours at Disneyland, and had a meeting with George Lucas in Los Angeles. He felt that movies, amusement attractions, and video games were not separate forms of entertainment. He argued that they they worked well together, and should form a new kind of play. He envisioned an attraction where guests were not passive riders, but active participants in the story. He believed that Galaxian³ from the 1990 World’s Expo was a way to turns audiences into the heroes of Star Wars. Galaxian³ predated the immersive experience from Star Wars: Millennium Falcon - Smuggler’s Run by almost 30 years. The Disney attraction from 2019 put guests in the cockpit of the titular ship where they could interact with the controls, and have slightly different experiences during the ride. The challenge for Namco was in making a stationary building into an attraction.

The company came up with something that they called a Participatory Story Attraction. This allowed them to transform a building into a living movie set. They would use this for a few attractions at Wonder Eggs. It allowed the designers a chance to place dreamers in the middle of a story. They could shape an outcome that was unique for themselves as they progressed through the attraction. It was far more interactive than modern "escape rooms." This was hardly a new idea. Walt Disney imagined that the Pirates of the Caribbean was supposed to be a walk through attraction before it became a flume ride. Namco would have a variation of that concept but guests could have multiple outcomes.

Magical Illusion became Mirrorona / Miranda’s Psychological Labyrinth within a year. A new character was introduced from the same mythology that created Wonder Eggs. According to the official description “Miranda, the mirror fairy, will unravel the deep psychological threads that even you are unaware of, and answer who you really are. You get the “Kokoro’s Medical Record” at the end.” Kokoro was a comprehensive term in Japanese religion, philosophy and aesthetics often translated as “heart.” Its range of meanings included mind, wisdom, aspiration, essence, attention, sincerity and sensibility. Dreamers would answer questions projected on mirrors, and screens within the attraction. They would move from room to room, deeper within the mirror dimension. At the end the staff would have a small printed journal waiting for them. It was a sort of fortune / psychological evaluation based on their selections during the attraction. The questions actually changed as the day progressed, so that dreamers would never be asked the same things twice.

Namco was happy with the reaction to the updated attraction, however they thought they could still do better. Three years after the opening of Wonder Eggs there was an update to the park called Wonder Eggs 2. The original theme was “Wonder Imagination” the new theme was “Love and Success.” Mirrorona would get a face lift, and become the Fortune Telling Witch’s House. Here was the description from Namco “The fortune-telling witch Lilisa lives in an eerie Western-style mansion. She asks personality questions to reveal your future. In Colors Tunnel, you can see your current state, and in the “Echoes Organ,” you can clearly see the balance of your heart. A Crystal mirror will predict your future six weeks from now, and at the end you receive the “book of truth” that contains the true nature of yourself, and what you are unaware of… *Perfect for couples! (Those under elementary school age must be accompanied by an accompanying person).” The printout at the end of the attraction was much longer, and more detailed now.

The final evolution of the attraction was called the Wedding Judge. It was prepped in time for Wonder Eggs 3 and their new theme “Dreams and Romance.” This attraction was more than just a reskinned version of the Fortune Telling Witch’s house. In fact the Witch’s house was moved the the Himeji Central Park, a safari zoo in Japan where it stayed in operation until 2008. This new attraction was designed with couples in mind. The official description read; “A fortune-telling attraction set in a church. After going through wedding costumes (we will take photos with the costumes in the background), choosing your favorite from colorful candles, answering questions, etc. (Do you have the qualifications to do so?) The content and wording of the result sheet is quite strict, and there is a warning in the pamphlet that says, "The results may deny the customer's romantic/marital relationship, but we cannot be held responsible for any troubles caused by this.”

The only thing that was carried over with each evolution of this attraction was the statue of Miranda. She evolved into Lilisa, and finally Shadow Moon the God of all marriages. The statue was sculpted and designed by Junya Okabe who has worked in film, and animation. A preview of the attraction read; “This time, the newly launched marriage eligibility determination attraction "Wedding Judge" is an attraction with a new concept that is mainly targeted at couples in love. While the two people held a personal data memory item, the "Ring of Truth," and experienced a simulated wedding ceremony, including a wedding photo shoot, candle ceremony, and vows at the altar, the God of Marriage held their "Truth Ring." This is a unique attraction that has never been seen before, as it diagnoses a person's thoughts and wishes regarding marriage and determines whether the couple is eligible for marriage.”

It wasn’t guaranteed that each couple would pass the test. Those that did were eligible for the “Ideal Couple Contest.” Wonder Eggs would select one couple, and host a wedding party for them in Elds Square. On Monday, September 29, 1997 Tomomi Nishimura and Takumi Nishio were the lucky couple. According to the press release; “This wedding was held at Mr. Nishimura's request. On the day of the event, approximately 3,500 people, including guests and Dreamers who came to visit WE2, celebrated the couple. Nishimura was filled with happiness and said of their first kiss, “It was a peppermint green kiss, like the wind…” Namco discovered that the Wedding Judge went over well with couples. For those that weren’t ready to commit to intense psychoanalysis there was a more user friendly “Memorial Shop” called the Wonder Chapel right next door.

The shop was a place to put together a newspaper featuring you, and your partner. Here was the official writeup from Namco; “If you want to spend a warm spring day meaningfully with your boyfriend or girlfriend, this is the place. This spring, a memorial shop [Wonder Chapel], perfect for couples in love, will open right next to [Wedding Judge]. What's more, you can read the newspaper of the memorable day when the two met, you can take a commemorative photo with Pyrallis in a bag that gives off the atmosphere of a church, and there is someone who can predict the compatibility between the two of you based on your physiognomy. With mutual fortune-telling, the two of you are sure to have fun here!”

The team at Namco learned that dreamers were very invested in being the focal point of the Wedding Judge. They had a project in mind that would be a full-scale attraction at Wonder Eggs, and would become a smaller arcade experience outside the park. The Star Audition was an attraction that judged talent in different fields. There were six categories to try out: Singer, Actor, Model, Comedian, Radio Announcer, and Variety Idol. The test involved choosing from the categories, and then taking the "pitch test," in which you tested your voice at the same pitch as the voice coming through the headphones. Then there was the “expressiveness test,” in which you made a specified facial expression. There were also three “aptitude tests” to answer questions about the type of job. It was considered a live test because this was before AI technology could help with the judging. It was assumed that the audio, and video were analyzed, and judged by Wonder Eggs employees. At the end of your audition, you would receive a result sheet. If you passed, that sheet would become your application form for the second round.

The Star Audition would later be made into an arcade game using similar metrics. It turned out that the attraction, and arcade cabinet were a joint project between Namco, and the entertainment production companies Amuse and Horipro, as well as the Nippon Broadcasting System. Since its debut there were eight people who won the auditions out of the 260,000 people who experienced it at Wonder Eggs. For example the actors Satoshi Tsumabuki, and Yui Ichikawa were discovered thanks to the Star Audition, and were still active today. Wonder Eggs was making dreams come true. But what would happen if the park brought nightmares to life? We will look at this in the next entry of the blog series. I hope to see you back for that. Were there any defunct parks that you visited? Please tell me about it in the comments section. As always if you would like to sponsor me please visit my Patreon page and consider donating each month, even as little as $1 would help make better blogs and even podcasts!

Wonder Eggs, and Egg Empire research collected from: Wonder Eggs Guide Map, Namco Graffiti magazine, the book “All About Namco II", NOURS magazine, The Namco Museum, Namco Wiki, Ge-Yume Area 51 Shigeki Toyama Collection, mcSister magazine, first person attraction details from Yoshiki. Event details from Hole in the Socks