Happy Friday amigos! I hope you have a great weekend planned. On my side I have a long day of work and orchestra rehearsal scheduled for tonight. Our first concert of the season is this Sunday. I'll see about getting some footage for you hopefully in the week ahead. I'd like to talk about the Street Fighter X Tekken event that went down in Los Angeles last night.
As with other Capcom release parties this one had a queue almost a block long at least two hours before the doors opened! If you ever think about going to a release party then make sure to get there early. I was fortunate because work was not too far from there and I could drive down and get in line relatively early. The people at Capcom were trying things slightly different and made sure that people understood it was 21 and over only. They, and the hosts at Majestic Halls did not want any trouble with minors crashing a party that was serving alcohol so they were going through the RSVP list and checking state issued ID's very carefully.
Once inside the building guests received a complimentary tee shirt. This shirt will undoubtedly be fetching a pretty penny on eBay very soon. Sorry but even though the shirt was too small for me does not mean I will be selling it.
Capcom has gotten quite experienced at hosting release parties. Every SF IV release, Marvel VS Capcom 3, Resident Evil and various Comic Cons would testify that they are a very community-oriented company. They had multiple cabinets set up for players to check out the final version of SF X TK. Plus they had free drinks, and a live DJ spinning at the show.
Attendees and sponsors were dressed up for the event.
Capcom spared no expense posting gigantic banners and making guests feel welcome. Goodies were given away at the event and Producer Yoshinori Ono was signing posters for attendees.
The coolest thing at the event was the art show presented by the Tsunami Syndicate. It was a collection of local artists putting forward original pieces and prints for sale of the SF and TK characters.
I would like to say thanks to Capcom, as always, for showing the community much love. They demonstrate time and time again how a publisher should reach out to the fanbase and make them feel like a part each and every release. The studio supports the local and national fighting tournament scenes, even when their games have to share the spotlight with other titles.There aren't many publishers that can claim to do the same thing. Cacpom, unlike several publishers that save their showings to the GDC or E3 make sure to appear at public events including PAX and the Comic Con.
Keeping tabs on community members on forums and sites outside of Capcom-Unity and Facebook makes the company seem more invested in the community than just about any other publisher. This type of reaching out will continue to earn the respect and admiration of the fans. Although I am not a fond of Mr. Ono's direction with the fighting titles I still wish the studio the best. Be sure to check out SF X TK this weekend and let me know what you think.
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That's pretty cool. that Capcom would take the time for launch parties and the other stuff you mentioned here.
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